Copywriter
Your brand needs a voice. Mine has good bass.
..meaning my words are deep, just like a voice with good bass. As to why I started writing? Well, I read a lot of books, and there are instances when I’m taken aback by how well-structured, timed, and impactful a single sentence is written. For example, from the book I am reading now:
“Without selective interest, experience is utter chaos.” — Hyperfocus, Chris Bailey
I know, right? I pondered on this sentence for more than an hour.
I write to produce those instances, and what better way than to write for brands and get instant feedback/stats on whether my writing is having an impact. The following is some of my work:
Visual Mess Studio Landing Page
The Role: Copywriter
About the Company:
Visual Mess is a brand design studio that offers comprehensive design solutions for creative businesses and artists. The name Visual Mess signifies the initial mess we must embrace to reach the finished product that is creatively impactful.
Intention:
The copy should be clean and precise to let clients know that visual mess is offering five brand designs for free. We needed to create urgency and highlight the services that were being provided.
Deliverable:
[Screenshot of the landing page attached below.]
Result:
We got 8 signups within 24 hours of publishing. Good for a new domain with average reach.
Reckless Kitchen
The Role: Copywriter
About the Company:
Reckless Kitchen is a restaurant that offers unique and affordable platters and meals in Toronto, Canada. Their mission is to fight food insecurity in the country.
Intention:
I worked with them on their initial campaign to spread awareness about food insecurity and their delicious and affordable meals for dishes that are priced heavily. I had to create impactful Instagram posts with bold and truthful copy that makes the customers aware about Food Insecurity and the company’s initiative towards it.
Deliverable:
[Posts attached. Slide]
I delivered Bold copy that triggers the customers a little to make them aware about food injustice and food insecurity, while maintaining brand identity.
Result:
We saw 20% uplift in CTRs and thrice as many profile visits.
Allan Gomes Recruitement
The Role: Copywriter
About:
Allan Gomes works as a recruiter with an agency and wanted more engagement on his LinkedIn profile from recruiters, job seekers, and employers.
Intention:
This was a flexible role where I had to address the pain points from perspectives of recruiters, job seekers and employers through engaging LinkedIn posts and copies that leave an impression.
Deliverable:
[Posts attached. Slide]
I wrote content for the LinkedIn Posts and tracked it with a content calendar.
Result:
Allan saw 15% follower gain and more reactions and comments on his posts.
Let's talk!, so I can write for you.
Send me an email at sanketpunse98@gmail.com with a little about yourself and your brand.